[UPDATE] Enhance Guest Wellbeing with Hotel Lobby Plants
First impressions last, which is why the lobby should be your first stop when incorporating live plants and biophilia in hospitality. Here’s a look at the benefits of hotel lobby plants, and how they work to enhance your overall guest experience.
As research shows, incorporating biophilic design into your hospitality space can have an immeasurable impact on both the guest experience and your bottom line. With the help of horticultural design experts—like Natura—working a carefully curated selection of indoor plants and greenery into your hotel’s interior design will, without a doubt, leave a lasting impression that translates into a loyal customer base.
Still, a complete overhaul of your establishment’s plant décor might be too overwhelming if done all at once. So, if you’re looking for a good place to start, without going the whole hog all at once, the hotel lobby is our recommendation. It is, after all, a guest’s first impression of your hotel. Your goal as a hotelier should always be to envelope them in a calm, relaxed and welcoming space as soon as possible, regardless of whether they’re there for business or pleasure.
As hard as your staff works to give each guest the best experience that hospitality has to offer, hotel lobby plants are a handy tool that can help your team reinforce guest wellbeing from the get-go. So, have that silver bullet handy by considering the advantages of biophilic design in your hotel lobby space. Here’s a look at a few of the benefits that hotel lobby plants have to offer:
Here’s a look at three benefits of hotel lobby plants.
1. Cleaner Air
If coming from afar, most of your travel-weary guests will have been exposed to dirty airports, crowded trains, and harsh city conditions before they get to your hotel. A lobby filled with fresh, live plants will no doubt provide a stark but welcoming contrast to the unpleasant environments that your guests had to endure before their arrival.Stepping inside your hotel will be a breath of fresh air, instantly helping guests relax and feel at home.
Another key benefit of incorporating plants and greenery into your lobby design is plants’ natural air purifying capabilities. Science proves that plants strip toxins from the air and are, therefore, natural air purifiers for hotels, replenishing your space with oxygen and a fresh scent.
2. Psychological Lift
Even if you’re on vacation or revisiting a favorite destination, traveling can be stressful. Studies show, however, that indoor plants can significantly reduce stress levels. They promote feelings of calm, relaxation, and optimism while also improving guests’ mood and sense of wellbeing.
According to Green Plants for Green Buildings, incorporating plants into work spaces and living areas can lower depression rates by 58%, cut chronic fatigue by nearly 40%, and increase productivity and creativity by 15%.
Hotel lobby plants in particular have the potential to set the tone for the rest of the space. With careful curation, they can create a luxurious atmosphere that will affect the client’s mood, spending habits, and overall experience.
If you win them over from the lobby, happy customers are more likely to explore the hotel’s amenities or post about their stay on social media. Looks and atmosphere done right in the lobby can, therefore, go a long way to help boost your business. Delivering a high-class experience from the get-go can set the tone for the remainder of your guest’s stay.
3. Clearer Thinking
Owing to the influx of oxygen that they bring in, indoor plants and flowers have been shown to improve idea generation, memory retention, and productivity among building inhabitants. Not only will your staff be more alert and productive, but so will your guests. This contributes to a positive experience for everyone involved.
Arguably, this is a largely understated benefit of horticultural design, but the benefits aren’t inconsequential. While business travelers remain preoccupied with their work—as can be expected—your establishment will no doubt give them a boost on their route to success.
Exposing your customers to healthy and vibrant plant life is a surefire way to curate a positive and productive atmosphere in your hotel. Folks will want to emulate their previous work experience, even though they might not know why everything seems to work better when they stay with you. This, however, is Natura’s way of helping you on your route to success, by ensuring that you get those positive hotel reviews and coveted repeat bookings.
Happy Guests
The goal of every hotel should be to make their guests’ stay as pleasurable as possible. Combining the right environment with excellent staff can go a long way in ensuring that your guests feel great when they choose your hotel.
On the environmental front, live plants not only make your lobby look inviting and beautiful, but they set the trend for what guests can expect for the remainder of their stay. Beyond their aesthetic contribution, they play a crucial role in removing toxins, freshening up the air in your space, and impacting positively on the mood and physical wellbeing of both your employees and your guests.
Add to that several other benefits, like noise reduction and reduced maintenance costs, and you can’t afford not to invest in sprucing up your hotel lobby with strategic indoor plant design.
Keen to know more? Natural has several package options for hoteliers looking to spruce up their establishments – for the lobby and beyond.
If you’re ready to reap the benefits of indoor plant design and biophilia in hospitality, schedule a consultation with a Natura design consultant today.